Configurable Data Persistence

This feature allows clients to define how long each data element is retained within the customer journey before it is reset or recalculated. 

For example, if a user qualifies for a specific segment, the persistence can be set for the session, a defined time window, or indefinitely.

This capability applies across all layers of the platform, enabling greater control, precision, and adaptability in customer experience design.

Use cases are highly flexible and can be tailored to your business needs—let’s explore them together in our upcoming sessions.

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